01. Information We Collect

When you submit an enquiry form on this website, we collect the following personal information:

• Full name
• Mobile phone number
• Email address
• Preferred unit type (2.5 BHK / 3 BHK)
• Source of enquiry (form location on the page)

We also automatically collect non-personal technical information including:

• Browser type and device information
• IP address
• Referring website URL
• UTM parameters (source, medium, campaign, keyword) from advertising links
• Google Click ID (GCLID) if you arrived via a Google Ads campaign
• Page URL at the time of form submission

02. How We Use Your Information

The information you provide is used solely for the following purposes:

• To contact you regarding your enquiry about Tranquil East
• To schedule site visits and share project details
• To send you relevant project updates and offers (with your consent)
• To improve our advertising campaigns and measure their effectiveness
• To comply with legal and regulatory requirements

We do not use your information for any automated decision-making or profiling beyond sales follow-up.

03. Sharing of Information

We do not sell, rent, or trade your personal information to third parties. We may share your data with:

• Our sales and CRM team — to follow up on your enquiry
• Google (Analytics & Ads) — anonymised or hashed data for conversion tracking and advertising measurement
• Authorised marketing partners — only those directly involved in the Tranquil East project

All third parties we work with are required to maintain the confidentiality of your information and use it only for the specified purpose.

04. Cookies & Tracking Technologies

This website may use cookies and similar tracking technologies to:

• Remember your session and form preferences
• Measure website traffic via Google Analytics
• Track advertising conversions via Google Ads
• Retarget visitors with relevant advertisements

You can disable cookies through your browser settings. Disabling cookies may affect the functionality of the website but will not prevent you from accessing information.

05. Enhanced Conversion Tracking

We use Google Ads Enhanced Conversions to measure the effectiveness of our advertising. This involves:

• Collecting your email address when you submit an enquiry
• Hashing (encrypting) it using SHA-256 — a one-way process that cannot be reversed
• Sending the hashed value to Google to match with signed-in Google accounts

06. Data Storage & Security

Your enquiry data is stored securely in:

• A password-protected Google Sheet accessible only to authorised Vijetha Group team members
• Our internal CRM system

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. We retain your data for as long as necessary to fulfill the purposes described in this policy, or as required by applicable law.

07. Your Rights

You have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information
• Opt out of marketing communications at any time
• Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us using the details below.

08. Third-Party Links

This website may contain links to third-party websites (such as Google Maps or the Vijetha Group corporate website). We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies independently.

09. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The “Last updated” date at the top of this page will indicate when the most recent revision was made. Continued use of this website after any changes constitutes your acceptance of the updated policy.